ID Media Group

Powersports
Marketing
Program

Take the confusion out of powersports marketing. We help dealerships, brands, manufacturers and factory race teams accelerate their online presence and drive real sales.

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Powersports Dealerships Factory Race Teams Brands & Manufacturers ProMX & Supercross ASBK & AJMX Hattah & Finke Social Media PPC Advertising Web Development Reputation Management Powersports Dealerships Factory Race Teams Brands & Manufacturers ProMX & Supercross ASBK & AJMX Hattah & Finke Social Media PPC Advertising Web Development Reputation Management
ID Media Group Powersports

Take The Confusion Out Of Powersports Marketing

The Powersports Marketing Program by ID Media Group has been our staple service since we launched our agency in 2019. We work with some of the largest Dealerships, Brands, Manufacturers, Factory Race Teams and more — providing our industry-leading service that helps clients accelerate their online presence, generate high-quality leads, and drive sales.

With a data-driven approach, industry expertise, and innovative strategies, we empower clients to maximize their digital reach and engage customers effectively.

2019
Founded
6+
Core Services
100%
Powersports Focus
National
Event Coverage

Our Services

📱

Social Media Management

  • Platform-specific strategy (Facebook, Instagram, TikTok)
  • Manufacturer content liaison & in-store content creation
  • Community management & customer engagement
  • Influencer & sponsored rider collaborations
Social Media Results
🎯

PPC Advertising & Media Buying

  • Paid social for lead generation across FB, IG & TikTok
  • Google Ads campaign management for targeted visibility
  • Display & retargeting ads to re-engage website visitors
  • Landing page optimisation for higher conversion rates
  • Budget management & performance tracking for maximum ROI
  • Media buying strategies for maximising ad reach & efficiency
PPC Advertising
📣

PR & Event Content Creation

  • Event coverage: ProMX, Aus Supercross, ASBK, AJMX, Hattah, Finke & more
  • Strategic PR campaigns to enhance brand reputation & media visibility
  • Press release writing & distribution for sponsored athletes, new product launches & dealer news
PR & Events
💻

Website Development & Optimisation

  • Custom website design tailored for powersports dealerships
  • Mobile-first, user-friendly interface for seamless navigation
  • Inventory management integration and real-time updates
  • Performance optimisation for faster load times and better UX
  • Lead capture forms and chatbots for enhanced customer interactions
Website Development
✉️

Email & EDM Enhancement

  • Personalised email campaigns for promotions, events & follow-ups
  • Automated lead nurturing sequences for sales conversions
  • CRM integration to track and optimise customer interactions
  • Performance analytics and A/B testing for campaign improvement
Email & EDM

Reputation Management & Customer Reviews

  • Monitoring & responding to online reviews across platforms
  • Encouraging positive customer feedback and testimonials
  • Crisis management & reputation repair strategies
  • Google Business Profile optimisation for enhanced credibility
  • Social proof integration into marketing campaigns
Reputation Management

Our Point Of Difference

Industry Expertise

We understand the powersports market and customer behaviours like no other agency.

Custom Solutions

Tailored marketing plans built specifically for your dealership or brand's unique goals.

Proven Results

Track record of driving leads, increasing sales, and boosting brand presence.

Data-Driven

Every strategy is backed by analytics and real-time performance tracking.

Full-Service Support

From strategy to execution — we handle every aspect of your digital marketing.

Let's Talk Powersports

Ready to take your dealership's marketing to the next level? Reach out to Joe and the ID Media Group team today.

Joe Stevens - ID Media Group